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This website is all about strategies to help you grow your niche store empire. I have many Build A Niche Store sites and use the strategies that I share here.
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Archive for June, 2008

Jun
24

How to Move a Sidebar Menu From One Side of Your Site to the Other Side

RochelleHow To...

 

If you have a Build A Niche Store (BANS) that has a sidebar menu on one side of your store but you would rather have it on the other side, then keep reading. You may be surprised at how simple this is.

This will be easiest to achieve if you are using a template that has sidebars on both the left and right, so my instructions will be based on using this type of template.

There are some mods that are very easy to do, but not so easy to tell how to do. This is one of those mods. There are a few variables that will make writing these instructions challenging for me, but they are not a reflection of difficulty in your doing this mod. These instructions may look difficult but they really aren’t, especially after you have done it a few times.

1. You need to know where the menu you want to move is currently located:

  • If the menu you want to move is currently on the left side of your template, then it is located in the header.php.
  • If the menu you want to move is currently on the right side of your template, then it is located in the footer.php.

2. You need to know the name of the menu you want. The following are the default template names, but you may have renamed them. If you changed your names then look for whatever you named them, not the default terms:

  • Content pages menu = <h2>Site Navigation</h2>
  • Store pages menu = <h2>Store Navigation</h2>
  • Sponsored links menu = <h2>Sponsored Links</h2>
 

My instructions to move a sidebar menu from one side to the other:

Step One
  Determine if the menu you want to move (i.e. Store Pages menu or Content Pages menu) is currently located on the left or right side of your template. If the location is currently on the left, then you will go to the header.php after you log in to your Admin below. If the location is on the right, then you will go to the footer.php.
 
  • If the menu you want to move is currently on the left side of your template, then it is located in the header.php.
  • If the menu you want to move is currently on the right side of your template, then it is located in the footer.php.
   
  Log in to your site’s Admin and click on the ‘Template‘ tab and ‘header.php‘ or ‘footer.php‘ link, as determined above, for the template you are using.
   
  Save a copy of the original code (click here for instructions on how to do this).
Step Two
  Search for the menu you want to move. Copy and cut the code for that menu from the header.php or footer.php (this will remove the following codes from the the header or footer - if you simply copy but don’t cut the codes then they will be repeated on both sides of your template):
    For the Content pages menu copy and cut:
      <h2>Site Navigation</h2>
<ul>
<?=$front->pagenav();?>
</ul>
    For the Store pages menu copy and cut:
      <h2>Store Navigation</h2>
<ul>
<?=$front->pagenav();?>
</ul>
 
    For the Sponsored links menu copy and cut:
      <h2>Sponsored Links </h2>
<ul>
<?=$front->pagenav();?>
</ul>
   
  Save changes and view site for errors. You should not be able to see the menu you are in the process of moving. If you do see it, then you probably copied but didn’t cut the code.
Step Three
  Still in the ‘Templates‘ tab, click the location you want to move the menu to (if you removed the code from the header.php, then click the footer.php link, and vice versa).
   
  Save a copy of the original code (click here for instructions on how to do this).
   
  Search for the code that matches the file you are in and paste your copied code directly UNDER the appropriate code:
    For the header.php file search for:
      <div id=”sidebar”>
    For the footer.php file search for:
      <div id=”sidebarright”>
  Example: If you copied the Content pages menu code from header.php and paste it into footer.php, the code you see in footer.php will now look like this:
 

<div id=”sidebarright”>
<h2>Site Navigation</h2>
<ul>
<?=$front->pagenav();?>
</ul>

   
  Save changes and view site for errors. You should now be able to see the menu you moved.
.

See? The instructions look harder than this actually is.

Once you get the hang of this you can move other aspects of your menus. Would you rather have your sponsored links above your content pages? You can do that by moving the sponsored link code ABOVE the content pages code. And so on.

Rochelle

Jun
23

Michelle MacPhearson is Having a Free Webinar on Keyword Research

RochelleHow To...

Doing keyword research is vital to getting traffic to any website, not just niche store sites.  Today I received an email from Michelle stating that she is having a webinar on nothing but keyword research tomorrow, June 24, 2008.  I’m going to sign up for this and wanted to pass the information along in case you want to, too.

If you are interested go to http://www.michellemacphearson.com/onemistake/.  The webinar will be free and I’ve sure it will be full of solid information.  Also, she will record the webinar and make it available for those who’ve signed up to listen to later.  Michelle will probably post it as a link so you can hear it, as this is what she’s done in the past.

Rochelle

Jun
23

How to Add a ‘Contact Us’ Form to Your Site and Display the Link in Your Footer

RochelleHow To...

 

A few months ago I wrote about How to Add a ‘Contact Us’ Form to Your Site, a mod created by BANS forum member, mistermickster. If you follow those instructions you will end up with a ‘Contact Us’ link in your Site Navigation’s sidebar menu.

After I posted these instructions many people said they prefered to add their ‘Contact Us’ link to the footer of their sites. Both Holly and mistermickster shared how to achieve this. But some people where confused so I am clarifying with detailed instructions here on how to do this.

 

My instructions to add a ‘Contact Us’ form on your site and display the link in your footer:

Step One
  Download the contactus.zip file, save it to your computer, and extract its contents.
Step Two
  Upload the contact.php and captchaimg.php files from the zip file to your site’s root folder, where your site’s index.php is located (you can upload these files using an FTP program or through your site’s cPanel File Manager.)
Step Three
  Log in to your site’s Admin and click on the ‘Template‘ tab and ‘styles.css‘ link for the template you are using.
   
  Save a copy of the original code (click here for instructions on how to do this).
   
  Copy the contents of contactus02.txt and paste it to the bottom of your style.css. Save changes and view site for errors.
Step Four
  Log in to your site’s Admin and click on the ‘Template‘ tab and ‘footer.php‘ link for the template you are using.
   
  Save a copy of the original code.
   
  Search for the line of copyright code based on what version of BANS you are using.
    For BANS version 1 or 2:
      Search for Copyright © 2008 </p>
   
    For BANS version 3 or higher:
      Search for Copyright © <?php echo date(”Y”);?> <a href=”<?php print URL_PATH.”/”;?>”> <?php print SITENAME.”";?></a><?=$front->powered();?>
  Note: Your code may not look exactly like the above examples, as you may have modified the code at some point.
   
  Copy the contents of contactus04.htm and paste it AFTER your copyright code.
  Note: Change URL.com to your site’s URL.
   
  Save changes and view site for errors.
.

As I said above, all emails are sent to the address you entered in your site’s Admin Security tab. If you are like me you have entered the same email address for every site you have. You won’t want emails from various sites sent to one email because you’ll have no idea what site the emails are coming from or referring to.

There are several ways to deal with this. The solution I have chosen is a simple one that will allow you to add unique email address for every niche store you have and let you check them all in a single place. No, I don’t mean your inbox, such as Outlook or Outlook Express. This is even easier than that.

What I suggest requires creating multiple accounts with Google’s gmail. For those who may be worried, you are allowed to have multiple gmail accounts as long as your purpose for the accounts doesn’t violate Google’s TOS. Using your email accounts for ‘Contact Us’ purposes only is an acceptable use of multiple accounts.

I realize not everyone will want to use Google’s gmail. If you don’t want to do this then I’m afraid I’m leaving it up to you to figure out how to deal with the email address aspect of creating ‘Contact Us’ forms. I apologize but I simply don’t have the time to write instructions for every method available for doing this.

 

My instructions to add unique email addresses to every niche store you have:

Step One
  Go to Google’s gmail and create a primary email account with Google’s gmail. By primary I mean the account that you will log into to check all emails you may have received from all your niche stores.
   
  I suggest you name it something like, ‘MainEmailAccount@gmail.com‘ or ‘MyMainNicheStoreEmails@gmail.com‘ to remind you of the purpose of the email account. The name you want may be taken already so play around until you find an available name.
Step Two
  Log in to your first niche site’s Admin and click on the ‘Security‘ tab. Enter the primary gmail email address you created in step one above in the ‘Email‘ section but modify it as follows:
 
MainEmailAccount+NicheStore01@gmail.com
  Save changes (this will automatically log you out of Admin)
Step Three
  Repeat step two of these instructions for every niche store you add a ‘Contact Us’ form to. For every store add a unique +NicheStoreDescription so you will know what store an email is coming from.
.

Now that you have created a primary email account and unique variations of this account for each niche store you need to periodically check your primary account for messages. When you log in you will see all your emails in one centralized place. But you won’t know which niche store your emails have come from just by looking at your inbox:

Image of emails in your Google gmail inbox

To figure out which store your email came from you need to click on an email to open it. Once you have done this you need to click the ‘show details‘ link:

Image of 'show details' link for an email message

Now you can see what email address the message was sent to, and this tells you what store the email is coming from and referring to:

Image of email address message was sent to

That’s it. You now have a ‘Contact Us’ link that you can add to your site’s footer, a unique email address set up for each of your niche stores, and an easy way to read any messages you receive. Go ahead and click it to send yourself an email to verify that it works. Pretty nifty, eh?

Rochelle

Jun
22

How to Change the Wording Shown When There are no Auction Results

RochelleHow To...

Have you ever wanted to change the wording that displays when no auction results are available? Me, too.

The default wording is, No products matching your query have been found in our store. Please bookmark this page and come back soon to see if we have what you want.” I don’t like this wording because there is no way to bookmark searches, and this wording will also display when searches have no results. I feel like I’m misleading visitors by encouraging them to bookmark searches.

 

My instructions to change the wording shown when there are no auction results

Step One
  Go to the index.php file (click here if you don’t know how to do this) for your niche store.
   
  Save a copy of the original code (click here for instructions on how to do this).
Step Two
  Search for No products matching your query have been found in our store. Please bookmark this page and come back soon to see if we have what you want.” and replace this with the wording of your choice.
   
  Save changes and view site for errors.
.

Rochelle